Marketing Community Lead

3 weeks ago

กรงเทพมหานคร, Thailand JAC Recruitment Full time

Job title:
- Marketing Community Lead- Location:
- Bangkok- Specialisation:
- Marketing & Advertising- Salary:
- THB 200,000 - 220,000 (Annual)- Reference:
- PR/113566- Contact details:
- Pacita Phaohusara (Pat)- Job published:
- January 15, 2024 19:24- Our client is a digital asset company.

**Responsibilities**:

- The Marketing Community Lead will lead community-focused marketing initiatives, building and growing a robust community around the company's digital assets.
- **Community Strategy**: Develop and execute a comprehensive marketing strategy aligned with business goals.
- **Engagement**: Actively engage the community through various channels, fostering trust and loyalty.
- **Content Creation**: Develop compelling content tailored to community interests, including blog posts, videos, and newsletters.
- **Advocacy Programs**: Manage programs empowering community members as brand advocates, collaborating with influencers.
- **Events and Campaigns**: Plan and execute events to engage the community and promote digital assets.
- **Relationship Building**: Build strong relationships with community members, influencers, and partners.
- **Analytics and Insights**: Use data analytics to measure and improve the performance of community initiatives.
- **Collaboration**: Collaborate with cross-functional teams to align community efforts with marketing strategies.
- **Crisis Management**: Monitor community sentiment and address concerns promptly and transparently.
- **Team Leadership**: Build and lead a high-performing marketing community team, fostering a culture of creativity and collaboration.

**Requirements**:

- Bachelor's degree in Marketing, Communications or related field. Additional certifications in digital marketing or community management are a plus.
- Proven experience in community-focused marketing, preferably in digital assets, cryptocurrency or blockchain.
- Excellent communication and interpersonal skills to engage diverse community members effectively.
- Strong content creation and copywriting skills.
- Proficient in social media platforms, community management tools and analytics.
- Analytical mindset for data-driven marketing decisions.
- Creative thinking and strategic planning skills for innovative campaigns.
- Strong project management ability in a fast-paced environment.
- Experience in crisis management and conflict resolution with empathy.-#LI-JACTH
citybangkok

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