Marketing and Communications Manager

6 months ago

กรงเทพมหานคร, Thailand MMC Corporate Full time

**Job Description**:
The Country Marketing and Communications will serve as the primary marketing point of contact that directly engages and collaborates with the country leadership team to understand their key priorities and goals.

The role will need to have a strong business acumen and a good understanding of how local marketing can positively impact the country’s P/L. This requires effective translation of the go-to-market strategies into actionable and measurable marketing programs, and reach our existing clients and new prospects with flawless execution of the brand and demand generation campaigns across various marketing channels.

The success of this role will be measured based on solid business partnerships, increase in inbound enquiries for the business, and positive brand experience among our colleagues, clients and communities.

**Primary responsibilities**
- Define and deliver country-specific marketing plans to increase brand awareness and drive demand generation, with strong alignment to the country’s priorities and goals.
- Collaborate with regional marketing and communications team to ensure country marketing campaigns and content are consistent with corporate brand and editorial guidelines, and comply with regulatory requirements.
- Manage local PR and media relations, including drafting and distributing press releases, pitching for media interviews and coverages, organizing media briefings and roundtable.
- Plan and execute all client-facing online / offline events, including webinars, seminars, roadshows, sponsorships, associations etc, to deliver consistent brand and client experiences through the engagements.
- Manage online and digital / social communication channels, such as Marsh or Mercer intranet, Marsh or Mercer external facing websites and LinkedIn or Facebook pages.
- Working closely with tech and digital teams, set up e-commerce platform to drive direct sales
- Manage internal communications, including employee engagements, senior management communications and announcements, internal products / solutions / services launch etc.
- Plan and monitor the overall country marketing and advertising budgets and expenses.

**Skills requirements;**
- Bachelor’s degree in marketing, communications or related discipline.
- Minimum 5 -8 years of related marketing experience, ideally in field marketing.- Industry background in financial services, professional services or insurance is an added advantage.
- Exceptional written and communication skills in both English & Thai.
- Strong tenacity and maturity in managing stakeholders so as to foster effective partnerships with country leadership team.
- Microsoft Office (PowerPoint, Word, Excel) proficiency is mandatory.
- Experience with events management.
- Strong interpersonal skills; a team player with desire to achieve results as a group.
- Ability to think, plan and execute through self-motivation and independence navigating in fluid and ambiguous situations and comfortable working on multiple projects simultaneously in an organized way.
- Creative, innovative, and always thinking outside the box.
- Metrics driven and have the ability to draw insight from complex sales and marketing data.

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