Senior Product Manager
1 week ago
Our client is a leading MNC medical device company.
- Providing the direction to develop and manage the local product management team.
- Preparing and developing the marketing objectives, strategies, advertising, and promotion and ensuring their execution.
- Evaluating the practicality and potential of new products and market development.
- Analyzing and defining the customers and market requirements and trends.
- Developing, implementing, and updating the product training and competitor information intelligence to the sales force and business partner on an ongoing basis.
- Developing annual sales volume and profit forecasts, pricing, and expense budgets. Forecast product requirements, identify potential supply issues, and develop contingency plans.
- Achieving the sales, margin, and market share annual goals for the assigned products.
- Participating in planning sales promotion and advertising in support of existing products, and determining market strategies and sales tactics to achieve product objectives.
- Developing the methods of field-testing promotional programs to determine customer acceptance, evaluate the effectiveness of promotion efforts, and keep informed on the needs of the sales force.
- Developing and maintaining contact with customers, Salesforce, and channels for understanding their needs.
- Reviewing the complaints and suggestions relating to assigned products.
- Analyzing and reporting market intelligence in a correct and timely manner.
- Ensuring all business activities comply with the WHO code, Thai code, relevant Acts, legal demands, Abbott code of conduct, and ethical standards.
**Qualifications**:
- Bachelor’s Degree required, preferably in Medical technology Biology, Chemistry, Laboratory science, or equivalent.
- Experience in the IVD industry is desirable and an international company will be preferred.
- Solid understanding of the IVD market in Thailand (preferably POC)
- Good presentation and communication skills.
- Proven excellence in both written and oral communication in Thai and English.
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