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Marketing Product Manager

1 month ago

กรงเทพมหานคร, Thailand AirAsia Full time

**Job Description**:

- Drive the product and business-planning including marketing strategy, development, and optimization marketing campaign with cross functional for domestic Flight.
- Analyze consumer needs, current market trends, competitive landscape for potential routing since ROI, and demand plan.
- Build on product messaging that sets new products apart from others in the market to give them a unique selling point.
- Work closely internally with the Network and Revenue team to establish routing by using creative channels to maximize promotional opportunities for Flight in a cost-efficient manner, building a consistent level of SOV as well as brand Enhance to create the best consumer experience by developing and monitoring funnel strategy including conversion.
- Constantly engage with local/station for better understanding and insightful.

**Qualifications**
- Master degree in Marketing, Business administration or other related fields
- At least 7 years of experience in marketing, preferable FMCG or e-commerce
- High leadership skill, be able to lead the team of at least 3 members with prompt actions
- Have past experiences in digital marketing: digital campaigns, social media, online media, etc.
- Innovative, internet savvy, logical thinking with valid rational
- Good relationship building and teamwork
- Good planning and managing performance of self
- Initiative and flexible
- Work well under pressure
- Good command in English both verbal and written
- Supervise and coach 2-3 Senior/Product managers under the team
- Come up with strategic/marketing plan for the responsible routes as a group
- Fully shoulder the group routes performance: Market share, Profitability, Load Factor, Spending, etc.

**We are all different** - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.