Associate Marketing Director
3 weeks ago
At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Chantecaille. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment, and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
We embrace Diversity and aim to provide equal opportunities to all of our applicants – regardless of e.g., gender, sexual identity, nationality, ethnicity, religion or ideology, disability or age. We would therefore kindly ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g., curriculum vitae with relevant references and certificates).
Your Tasks Lead brand & innovation strategy for NIVEA in Asia. Actively bridge Global strategy with Asia consumer needs, with the ambition to significantly accelerate our growth in Asia (focus on ASEAN & China) while driving ONE global NIVEA brand. The role is responsible Asia NIVEA assigned category innovation strategy and pipelines including maximizing of global franchises and developing Asia complimentary innovations. Act as the strategic connector bridging BLU global with Asia expertise in assigned category to translate global strategy for regional relevance & impact. Jointly develop & lead the overall Asia innovation strategy in close cooperation with BLU global and regional Emerging market to deliver (2-5 year) strong Asia innovation strategy, pipelines, and communication, to drive ONE global brand. Collaborate closely with CLT as Asia representative to ensure global innovation fits with Asia market requirement including regulatory and market acceptance. Lead to adapt global innovation to fit with Asian needs (e.g: packaging, formula, claims), and leading Asia complementary innovation projects for China market and assigned category franchises. Utilise strategic consumer insights, market dynamic and trends to identify and drive all future growth opportunities and ensure innovation pipeline is ahead of competition Lead exchange with key Asia MUs countries &Regional Emerging market and BLU stakeholders. (e.g. countries marketing head, R&D, Pack Dev.) Your Profile University degree in business or marketing Minimum 3 years' experience in Innovation / Global Marketing / Product Development & team lead experience Ideally min 5 years' experience within Asian Cosmetics market, specifically in North East Asia Approaches work with an agile, can-do mindset & is motivated by challenges and problem solving High initiative: someone who's not just able to harvest ideas but can deliver results Proven experience in leading high performing, cross-functional teams, also within a matrix set-up High level of resilience and assertiveness Ability to work in a dynamic, changing and multi-cultural diverse environment Strong stakeholder management experience Additional information Office Location:6th and 7th Fl. Sathorn Square Office Tower, 98 North Sathorn Road, Silom, Bangrak, Bangkok Remotely Working from home could be applied)-
Associate Marketing Director
5 days ago
Bangkok, Bangkok, Thailand Beiersdorf Full timeAt Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Chantecaille. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility...
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Bangkok, Bangkok, Thailand Beiersdorf Full timeAt Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Chantecaille. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility...
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