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Content & Digital Marketing Specialist (Fashion)
10 hours ago
Job Title: Content & Digital Marketing Specialist (Fashion)
Location: THE RACQUET CLUB, Sukhumvit 49/9, Khlong Tan Nuea, Watthana, Bangkok 10110, Thailand
Employment Type: Full-Time
Job Description
We are seeking a Content & Digital Marketing Specialist (Fashion) to drive our digital presence through thoughtful content creation, strategic planning, and brand-aligned storytelling. This role is ideal for someone who understands fashion aesthetics and knows how to translate them into engaging digital content.
Key Responsibilities
- Content Creation: Create high-quality photo and video content for Instagram, Facebook, TikTok, and other relevant digital platforms, aligned with the brand's visual identity.
- Content Planning & Strategy: Plan and manage content calendars, ensuring consistency across platforms while aligning with marketing campaigns and business goals.
- Influencer & KOL Collaboration: Identify, coordinate, and manage collaborations with influencers and KOLs to enhance brand visibility and credibility.
- Cross-team Coordination: Work closely with sales, marketing, and store teams to ensure content supports campaigns, launches, and in-store activities.
- Analytics & Optimization: Track content performance, analyze insights, and continuously refine content strategies to improve engagement and reach.
Qualifications
- Experience: Minimum 1 year of experience in content creation, digital marketing, or a related role (fashion or lifestyle industry preferred).
- Language Skills: Good command of English; Chinese language skills are a plus.
- Technical Skills: Proficient in content creation and editing tools such as CapCut, Adobe Creative Suite, or similar platforms.
- Creative & Communication Skills: Strong storytelling, writing, and communication skills with a keen eye for fashion aesthetics.
- Social Media Expertise: Solid understanding of major social media platforms, trends, and audience engagement strategies.
- Collaboration & Adaptability: Ability to work under pressure, manage multiple tasks, and collaborate effectively within a team environment.
Why Join Us
- Work with a curated selection of fashion brands in a growing multi-brand store.
- Be part of a creative, forward-thinking team.
- Play a key role in shaping the digital identity of thercollective.
