Commercial Sales Manager
6 days ago
As Commercial Sales Manager, you will execute the retail and fleet sales strategy for commercial tires by delivering tailored solutions and value-added services. You will follow the direct-business framework to manage customer development, new business pitches, tenders, contracts, and sales data visibility. You will collect and analyze market trends and competitive insights to shape key account plans. You will lead sales associates and fleet engineers to drive new fleet acquisitions and ensure strong tire performance satisfaction. You will also build and manage a robust fleet pipeline using fleet tools to improve win ratios, and you will support demand planning by partnering with ASEAN marketing on forecasting and new product initiatives for Bias and MRT.
What You'll Do
- Sales Strategies/Principles Execution - You will develop and execute strategies for the retail and fleet sales channels for commercial tires by delivering tailored solutions and value-added services. You will follow the direct-business framework for customer development and management, including customer definition, new business pitches, tender management, contract handling, and ensuring clear sales data visibility.
- Managing Pipeline & New Business Development - You will develop and manage the fleet business by building a strong fleet pipeline and using fleet tools to improve win ratios. You will manage fleet accounts through effective tire management principles and a strong focus on CPK (Cost per Kilometer) performance.
- Sales Operation - You will collect and analyze market data—including trends and competitive insights—to plan, organize, and prepare key account plans. You will oversee sales operations, sell-through performance, and inventory management for distributors while expanding channels to increase volume. You will also support demand planning activities.
- People Management - You will coordinate and lead fleet engineers in driving new fleet acquisitions and ensuring strong tire performance satisfaction.
What We're Looking For
- You possess at least 8–10 years of experience in business management, including team leadership as well as revenue and margin management.
- You possess the ability to manage multiple channels with clearly defined value propositions.
- You possess a strong track record in fleet business and the capability to build fleet expertise within Goodyear Thailand.
- You possess solid forecasting and demand-planning capabilities.
What Will Set You Apart
- You demonstrate strong leadership skills and can inspire and guide your team to identify business opportunities and solutions.
- You motivate your team effectively to achieve challenging goals.
- You handle tough situations creatively and deliver results.
- You present clearly and concisely, communicating market trends, competitive insights, and strategic direction to senior leaders.
- You communicate effectively across functions, working seamlessly with supply chain, finance, HR, and other departments.
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