Executive-Marketing, Communication

2 weeks ago

Bangkok, Bangkok, Thailand Minor International Full time ฿1,200,000 - ฿3,600,000 per year
Job Description

Job Purpose: 

Responsible for developing brand communication and execution which will lead to fulfillment of planned sales and dockets. 

Responsibilities:

  • Work closely with marketing team and agency partners to develop integrated marketing communications strategy and plan to support BC calendar.

  • Develop agency briefs and ensure execution of BC, KVs, and other relevant brand materials.

  • Work closely with media agency in order to ensure media effectiveness and deliver all media KPI.

  • Closely monitors competitive movement in terms of brand communications and regularly review BC communication strategy and plan to ensure competitiveness in marketplace.

  • Be the guardian of the brand style guide and work with marketing / agency team to ensure that communications are consistent across all channels.

  • Ensure proper allocation of marketing funds to deliver best ROI on marketing objectives. 

  • Maintain good working relationship with all cross functional dept and external agencies ensuring proper implementation of marketing plans.

  • Responsible to manage and suggest the right influencers and KOLs to BC.

  • Develop and responsible for all digital contents in all BC social media both paid and organic contents.

Qualifications

  • At least a bachelor's degree in Marketing or any related field.

  • At least 1-2 years of experience in Marketing Communication.

  • Demonstrates a strong Passion for Growth by actively seeking learning opportunities, embracing challenges, and driving both personal and organizational development.

  • Strong creativity, high complexity, and forward-thinking. 

  • Proficiency in English communication and presentation skills.

  • Strong drive for results.

  • Proficiency in English. 

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