Public Relations Manager

10 hours ago

Pathum Thani, Thailand Geely automobile-RIDDARA Full time

Major Responsibilities

  1. Media Strategy Development: Craft, plan, and execute comprehensive media strategies that align with the company's objectives and brand image. Monitor media trends and adapt strategies to maximize positive coverage.

  2. Media Relationships: Develop and maintain strong relationships with national and local media, including journalists, editors, and influencers to promote story ideas and generate positive coverage. Act as a primary point of contact for all media inquiries.

3.Crisis Management: Respond to media inquiries swiftly and strategically during crisis situations. Prepare statements and manage the flow of information to uphold the company's reputation.

4.Content Creation: Produce engaging and accurate content for various platforms including press releases executive briefs, and social media that reflect the organization's voice.

5.Reporting & Analysis: Analyze media coverage quantitatively and qualitatively to report on effectiveness and adjust strategies as needed. Provide management with detailed reports and insights.

6.Event Management: Coordinate press conferences, interviews,and other media events.Ensure logistical and thematic elements are aligned to convey the desired messages.

7.Supervise and provide consultancy to the team in implementing communications activities across a range of channels,including social media

8.Collaboration: Work closely with other department including marketing, to develop synchronized communications that uphold the brand's integrity across all channels.

9.Build and sustain good relationship with media, KOLs and key stakeholders as well as handling media requests and engagement.

Qualification

  1. Bachelor's degree in communications, Public Relations Journalism,or related field.

2.Minimum of 8 years of experience in media relations, with a proven track record of successful media campaigns and strategies.

  1. Established network of media contacts and a deep understanding of the media landscape.

4.Exceptional writing and editing skills, with the ability to convey complex information in a clear, concise, and compelling manner.

  1. Strong communication,interpersonal skills and positive teamwork attitude

  2. Results oriented - works towards goals, setting high standards for self and others

  3. Fluent in Thai and English, written and spoken

  4. Experience in automotive is a plus

  5. Experience in a Chinese Auto company is a plus

  6. Driving license preferred

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