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Front Office
2 weeks ago
Role Overview
The
Front Office & Spa Manager
at
Kaaya Pilates Rehab Clinic
plays a pivotal role in leading and improving daily operations while ensuring an
exceptional, 5-star customer experience
at every touchpoint.
You will work closely with the CEO to set service standards, refine operational processes, and continuously elevate Kaaya's positioning as Bangkok's leading
doctor-led rehabilitation and wellness destination
.
This role is perfect for a
detail-oriented, customer-obsessed leader
who thrives on
daily operational excellence
,
continuous improvement
, and creating an environment where
every client feels cared for and valued
— turning first-time visitors into
loyal, returning customers
.
Key Responsibilities
1. Wellness & Operations Leadership
- Oversee
day-to-day clinic operations
to ensure seamless, high-quality service across all departments (front desk, Pilates, physiotherapy). - Set, implement, and continuously
refine Kaaya's operational SOPs
and
service experience guidelines
. - Manage
scheduling
for doctors, physiotherapists, trainers, and receptionists to optimize coverage, especially during
peak hours and weekends
. - Ensure
clinic readiness
daily, including environment, cleanliness, safety, and equipment — delivering a
premium, wellness-focused atmosphere
. - Actively identify and
solve operational bottlenecks
to maximize efficiency and elevate customer satisfaction.
2. Customer Experience & Journey Optimization
- Champion
Kaaya's 5-star service philosophy
— ensuring
warmth, empathy, and personalization
at every customer touchpoint. - Monitor the
entire customer journey
, from booking to treatment to follow-up care, and proactively close service gaps. - Create and enforce
Kaaya's Wellness Service Standards
to maintain consistent excellence and a sense of community. - Regularly analyze
customer feedback, NPS scores, and reviews
to identify patterns and implement improvements. - Introduce
experience-driven innovations
— surprise touches, personalized wellness check-ins, and memorable moments that
delight customers
.
3. People Leadership & Team Empowerment
- Lead, coach, and
inspire a multidisciplinary team
of doctors, physiotherapists, trainers, and front desk staff. - Set
clear KPIs and service goals
for every department, aligning them with Kaaya's
mission and business objectives
. - Conduct
performance evaluations
, personalized coaching, and
team upskilling
to raise overall service standards. - Foster a
positive, collaborative, and accountable team culture
that prioritizes empathy, innovation, and excellence. - Ensure
team readiness
to deliver consistently premium care by providing daily huddles, refreshers, and workflow updates.
4. Policy, SOP & Quality Management
- Develop, review, and
continuously improve SOPs
to ensure operational consistency and compliance. - Maintain adherence to
Thai healthcare regulations
and
Kaaya's internal quality benchmarks
. - Conduct
routine operational audits
to identify risks, inefficiencies, and opportunities for innovation. - Oversee
cash handling, insurance claim processes
, and
front desk documentation accuracy
to maintain financial integrity.
5. Continuous Improvement & Innovation
- Analyze operational workflows
and proactively redesign them for greater efficiency, higher retention, and better patient outcomes. - Integrate
clinic software systems
, data dashboards, and automation tools to enhance operational accuracy and reporting. - Benchmark Kaaya's service quality against
premium rehabilitation and Pilates clinics
regionally and globally. - Partner with the CEO to develop
Kaaya-exclusive wellness programs
and operational frameworks that
differentiate the brand
.
6. Reporting & Strategic Collaboration
- Deliver
weekly and monthly reports
to the CEO, including: - Revenue & cost performance
- Customer experience metrics
- Team productivity & adherence to SOPs
- Operational gaps and proposed solutions
- Contribute to
strategic planning, budgeting, and scaling
Kaaya's operations. - Support the development of
franchise-ready SOPs
and
expansion frameworks
for future branches.
Qualifications & Skills
Must-Have
- Bachelor's degree in Business Administration, Healthcare Management, Wellness, or related field
- 5+ years of operational or wellness management experience, preferably in
healthcare, wellness, or hospitality - Strong understanding of
customer experience design
and
patient journey optimization - Proven ability to
set and maintain premium service standards
while managing cross-functional teams - Excellent leadership skills
with the ability to
motivate, coach, and hold teams accountable - Highly
detail-oriented
and
process-driven
, with a passion for
continuous improvement - Customer-first mindset
with strong emotional intelligence and empathy
Nice-to-Have
- Experience in physiotherapy, Pilates, wellness, or fitness industry operations
- Knowledge of Thai healthcare regulations and insurance claims
- Familiarity with
clinic software systems
or similar management tools - Bilingual (Thai + English)
Key Success Metrics (KPIs)
- Customer Experience:
NPS ≥ 90, complaint resolution ≤ 24 hours - Retention:
Returning client rate ≥ 60% within 6 months - Operational Excellence:
≥ 95% appointment accuracy, ≤ 5% no-shows - Team Performance:
≥ 90% SOP adherence, strong staff engagement & retention - Continuous Improvement:
Launch at least
3 impactful operational upgrades
per quarter
Kaaya Core Values
- Care & Empathy
— We treat every client as family. - Excellence
— We deliver
5-star service
at every touchpoint. - Innovation
— We embrace new ideas to continuously improve. - Integrity
— We are transparent, accountable, and trustworthy. - Community
— We build lasting relationships between clients, staff, and Kaaya.