Digital Marketing
1 week ago
Key Responsibility:
- Localized Design Marketing Materials: Adapting global content (brochures, videos, white papers, website content) for the Thai market, which is crucial for reaching our non-English speaking customers.
- Digital Content Creation: Developing engaging content for our website, social media channels, and Line application to drive customer engagement and lead generation.
- Sales & Service Support: Producing targeted marketing materials and campaigns specifically for our service offerings, a key growth area for the company.
- Internal Communications: Creating content to improve employee engagement and communicate important company initiatives.
- Open House Events: Planning and executing open house events at our office to generate leads and drive sales, especially for our service offerings. These events have proven successful in the past and offer a cost-effective way to engage potential customers directly.
- Industry Association Events: Identifying and participating in relevant industry association events to reach untapped customer segments and expand our customer database, especially in areas where we currently lack strong market penetration.
- Increase content output: Produce more high-quality, localized marketing materials to support all areas of the business, including our crucial service sector.
- Improve marketing effectiveness: Deliver more targeted and impactful campaigns that drive results.
- Expand Customer Reach: Generate new leads and acquire new customers through strategic open house events and targeted participation in industry association events.
Qualifications:
Education and Experience:
- Bachelor's degree in Computer Arts, Digital Arts, Communication Arts, or a related field.
- Minimum of 1 year of relevant experience (fresh graduates are also encouraged to apply).
Technical Skills:
- Design Software: Proficiency in design software, including Adobe Illustrator, Photoshop, and other related programs.
- Video Editing: Experience with video editing software such as Premiere Pro, After Effects, and CapCut.
- Conceptual Skills: A strong understanding of design principles, typography, and color theory.
Soft Skills:
- Communication & Collaboration: Excellent communication and collaboration skills are required, with the ability to generate innovative ideas and confidently propose new marketing concepts.
- Problem-Solving: Strong problem-solving skills and keen attention to detail.
- Language: Proficiency in English (both written and verbal).
Other Requirements:
- A portfolio of your work is a mandatory requirement.
- The ability to tell a story through visual and video media is also highly valued.
Mettler-Toledo (Thailand) Limited
846/4-846/5 Lasalle Road,
Bangna Tai, Bangna,
Bangkok 10260
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