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E-commerce Operation Manager(Appliance&FMCG)
2 weeks ago
- Lead cross-border e-commerce operations for TikTok Shop, Shopee, and Lazada in the Thailand/Malaysia market.
- Develop and execute annual and quarterly operation strategies to achieve GMV, revenue, and ROI goals.
- Guide local teams in product selection, pricing, campaign planning, traffic growth, and advertising optimization.
- Manage store data analysis and advertising performance across TikTok Ads, Shopee Ads, and Meta Ads.
- Align with HQ to launch new products, optimize local content, and enhance store performance.
- with 2+ years of cross-border e-commerce operation experience,Chinese speaking
- Familiar with TikTok Shop, Shopee, Lazada platform rules and Southeast Asia e-commerce ecosystem.
- Prior experience in consumer electronics, small home appliances, or household lifestyle products (ToC category) preferred.
- Able to relocate and work long-term in Thailand .
- Strong analytical ability, communication skills, and proven record of achieving operation KPIs.