Cluster Sales Manager

1 day ago

Bangkok, Bangkok, Thailand 137 Pillars Hotels & Resorts Full time

Area of Responsibility:
137 Pillars Suites and Residences Bangkok, 137 Pillars House Chiang Mai

The Cluster Sales Manager – Leisure is responsible for driving room revenue from leisure segments, including FIT/GIT, wholesale, tour operators, and leisure travel agents. The role focuses on building strong relationships, increasing market share, and positioning the hotels as a preferred choice in key leisure markets.

Duties & Responsibilities

Account Management

  • Build and maintain strong, long-term relationships with leisure travel trade partners to maximize revenue.
  • Act as the main point of contact for travel agents, tour operators, and wholesalers, ensuring timely communication and effective issue resolution.
  • Execute a proactive sales call plan, including face-to-face meetings, virtual appointments, and on-site visits with existing and potential accounts.
  • Conduct regular catch-ups with sales representatives to review performance, market feedback, and upcoming opportunities.

Sales Strategy & Market Development

  • Monitor market trends, demand patterns, and competitor activities to identify new business opportunities.
  • Work closely with the Assistant Director of Sales and Director of Sales to develop and implement leisure-focused sales initiatives and tactical promotions.
  • Support the strategic positioning of both properties within targeted leisure markets.

Cross-Department Collaboration

  • Coordinate closely with Operations, Reservations, and Revenue teams to ensure seamless handling of client requirements.
  • Ensure sales commitments are aligned with operational delivery to maintain a consistent, high-quality guest experience.

Reporting & Performance Analysis

  • Prepare regular sales activity reports, forecasts, and performance updates for senior management.
  • Track account production, analyze performance, and provide actionable insights to drive revenue growth.
  • Maintain accurate account data, including contact details, production history, and negotiated offers, to support strategic decision-making.

Networking & Relationship Building

  • Represent both the hotels at industry events, trade shows, sales missions, and networking activities, both locally and internationally.
  • Organize and conduct site inspections, client entertainment, and familiarization trips as required.
  • Develop relationships with local businesses, DMCs, and strategic partners to support leisure and group business.

Training, Standards & Best Practices

  • Adhere consistently to established sales policies, procedures, and brand standards.
  • Contribute to knowledge sharing, best practices, and continuous development within the sales team.

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