Agency Partner Manager

Responsibilities
About the Team

The Southeast Asia (SEA) Regional Business team within Global Business Solutions partners with leading agencies and market players to accelerate user growth and marketing success. We do this by delivering tailored strategies, advanced measurement solutions, ad tech integrations, and innovative platform offerings.

As an Agency Partner Manager – Cross Border, you will be responsible for growing our cross-border agency business. You will lead efforts to scale and acquire new opportunities, while serving as a trusted advisor to agencies and brands. Your work will empower partners to achieve measurable results with ByteDance platforms, and ensure strong alignment with global strategies.

Responsibilities:

• Build and manage strategic relationships with cross-border agencies and brands.

• Define and execute account plans to unlock investment and achieve client business goals.

• Serve as a trusted consultant across the full-funnel digital media and e-commerce landscape.

• Develop and deliver persuasive sales presentations using market insights, case studies, and product collateral.

• Retain and grow advertiser revenue while consistently exceeding quarterly sales targets.

• Provide agencies and brands with best-in-class service, insights, and enablement programs, including training and certification.

• Identify opportunities and challenges, and align cross-functional support to deliver solutions.

• Collaborate with internal global and regional teams across product, marketing, legal, engineering, and sales to design and execute strategic initiatives.

• Brainstorm, propose, and implement advertising solutions on TikTok products that drive measurable client outcomes.

• Monitor industry trends, identify opportunities, and develop business cases for new products and solutions.

• Ensure smooth campaign execution by working closely with cross-functional partners.

Qualifications
Minimum Qualifications:

• 5+ years of experience in ad tech sales, digital media planning, or strategy roles.

• Strong understanding of digital media platforms, ad tech ecosystems, and measurement for branding and performance campaigns.

• Proven ability to consistently meet and exceed sales targets.

• Experience working effectively with cross-functional teams in a fast-paced environment.

• Excellent presentation and communication skills, with the ability to influence senior stakeholders.

• Analytical mindset with the ability to interpret data and translate insights into business impact.

• Fluency in Mandarin and English (written and spoken) is required to communicate with agencies/clients in China

Preferred Qualifications

• Experience in e-commerce is strongly preferred.

• Proficiency with SQL, data visualization tools (e.g., Power BI, Tableau), or database pipelines is a plus.

• Self-starter with a fast-learning, can-do attitude.

• Ambitious and resilient, with a strong desire to grow and develop within TikTok and ByteDance.

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.​

Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.​

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.​

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Diversity & Inclusion​

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.​