Creative Insights Researcher
5 days ago
**Senior Creative Insights Researcher or Creative Insights Researcher**
**Location: Bangkok, Thailand (Hybrid)**
**Type: Full Time, permanent**
**Who You Are**:
Getty Images is hiring a Creative Insights Researcher to join our team in Thailand
You’re deeply curious about the role of imagery in culture and communication. Equal parts creative and analytical, you have a keen sense for emerging visual trends, a passion for storytelling, and the ability to translate complex data into clear, actionable insights. You love to uncover patterns in visual culture, and you’re energized by research, both qualitative and quantitative.
You’re confident presenting your ideas and enjoy collaborating across teams. With excellent organizational skills and a problem-solving approach, you thrive in dynamic environments where multiple projects are in motion. You’re fluent in both Thai and English, and you’re excited to help global and regional teams stay ahead of what’s next in the visual landscape.
**Your Next Challenge**:
- ** Research & Analysis**:
- Conduct qualitative visual analysis of multi-format creative content, identifying themes/patterns to determine content needs and opportunities.
- Interpret proprietary search and sales data to identify and anticipate directional shifts in customer interests and content needs.
- Work with Sales partners and Research teams to collect and collate relevant customer feedback on creative content.
- Find and archive relevant tear sheets/swipes from marketing/advertising and related industry publications.
- Mine external sources such as consumer research databases, world news, pop culture, advertising, fine art/photography for unique insights that will help internal and external partners understand how shifts in the global landscape will impact creative content.
- Support the broader Creative Insights team in synthesizing findings to be presented to internal and external audiences.
- ** Sales, Marketing & PR Support**:
- Collaborate with global and regional marketing teams to grow key accounts by providing insights on visual trends impacting their business.
- Write insightful thought-leadership pieces for the Getty creative insights page that positions creative offerings as innovative, high quality and industry-leading.
- Assist and/or lead the creation of customer-facing presentations about harnessing visual trends to fuel powerful brand storytelling.
- Create themed visual boards and compile related data for marketing, PR-teams and site merchandising to use throughout the year for promotion.
- Attend seminars, panel discussions and media interviews as needed.
- ** Contributor Communications**:
- Support content development specialists and managers in shoot planning by providing context on visual trends and industry needs
- Prepare presentations to disseminate visual trends to contributors in-person or virtually.
**What You'll Need**:
- At least 7 years of experience in a related field (e.g., advertising/marketing, research, photography, video, etc.)
- Basic visual literacy with a broad understanding of photography as a medium, trends in popular culture (film, TV, music, art), global news, etc. Video/filmmaking knowledge is a plus, but not required.
- Excellent communication skills with the ability to present complex ideas to different audiences.
- Strong research and analytical skills, with the ability to synthesize and interpret large amounts of qualitative and quantitative data.
- Proven ability to manage multiple distinct projects at the same time.
- Positive, collaborative attitude with a passion for creative excellence.
- Ability to balance being a key partner, who is empathic towards their peers and seeks consensus, with being a strong advocate and champion for data-driven decision making.
- Experience thriving in a fast-moving, dynamic creative environment.
- Fluent in Thai and English
**There’s a story in every picture, a narrative in every frame.**
We believe in the power of visuals. As a leading visual content creator, our three brands-Getty Images, iStock, and Unsplash-offer a full range of content solutions to meet the needs of any customer, whatever their size, location, or budget. Whether the goal is commercial or philanthropic, revenue-generating or society-changing, market-disrupting or headline-driving, our visuals help any brand, business, or organization communicate more effectively with their target audience and urge them to action. In other words, we know how powerful an image or video can be—and that it can move the world.
**Working at Getty Images**
Our goal is to be one of the best places to work globally, which means we’re dedicated to providing experiences and resources that allow you to do your best work. Foundational to our culture are our Leadership Principles, which are the shared values that guide how we come together to do our work. We raise the bar and collectively bring solutions while exercising trust, transparency, and care. We acti
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