Content Manager
1 week ago
Company Description
Operating over 70 spas worldwide, MSpa is an international driving force in Spa & Wellness. MSpa’s journey began in Thailand in 1999 with Mandara Spa, and has since evolved and expanded to include the renowned Anantara Spa and AvaniSpa brand, as well as bespoke concepts. Our award winning spas continue to grow and adapt to suit the Spa & Wellness needs of all our guests.
Innovation and technology is naturally integrated with ancient healing traditions to provide our guests with a profound sense of wellbeing. Harnessing the natural beauty of our iconic locations allows for the ultimate Spa & Wellness experience in the most exotic and remote locations around the world.
The Spa & Wellness industry is constantly evolving and Wellness tourism is the fastest growing sector of tourism thus the Spa & Wellness consumer has become more sophisticated and will continue to demand more advanced offerings. MSpa core concept is reflective of such change and focuses on modern and aesthetic as well as holistic and alternative options.
Changing Spa to a probability as opposed to a chance experience for majority of our guests, we offer customizable options including demographic and location driven Wellness. This includes Wellness programs through in-house concepts which pays homage to the company heritage, as well as collaborations with well-known Wellness providers and Medi Spa companies.
**Job Description**:
**Key Responsibilities**
- Content Creation - Collaborate with corporate spa, clinic, and property teams to develop a wide range of content to support marketing and sales initiatives, including blog and social media posts, videos and presentations.
- Social Media Management - Build, manage, and execute content/editorial calendar, grow social media engagement.
- Marketing Automation - Develop and execute monthly EDMs for medical wellness clinics, provide monthly reporting on campaign performance.
**Qualifications**:
- 3 or more years experience in content marketing (hospitality and/or travel industry preferred)
- Solid experience in marketing automation tools (i.e. GetResponse, MailChimp)
- Advanced skills in Adobe Creative Suite Graphic and video editing tools (i.e.Photoshop, Illustrator, Premier Pro, After Effects)
- Strong project management skills to manage content/editorial calendar deadlines
- Advanced English language skills
- Bachelor’s degree in Marketing or related field
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