Strategic Marketing
2 weeks ago
Location : กรุงเทพมหานคร, ประเทศไทย
- Business : SCG Cement and Green Solutions Business
**Job Description**:
**บริษัทสังกัด - หน่วยธุรกิจ**:บริษัท ผลิตภัณฑ์และวัตถุก่อสร้าง จำกัด - SCG Cement and Green Solutions Business
**หมายเลขคำขอ**: 23113
**ประเภทการจ้างงาน**: Permanent
**ฟังก์ชั่นงาน**: งานการตลาด
**หน้าที่ความรับผิดชอบ**:
- Develop and execute strategic marketing plans for new S-curve products, from market analysis to launch and post-launch growth.
- Conduct market research and competitor analysis to identify trends, insights, and growth opportunities.
- Collaborate with cross-functional teams (e.g. R&D, Sales, Product Management) to ensure alignment of marketing strategies.
- Drive brand positioning, messaging, and campaign planning tailored to target segments.
- Monitor campaign performance, analyze KPIs, and provide data-driven recommendations for optimization.
- Assist in product portfolio planning and strategic roadmap development.
- Explore and evaluate overseas market entry strategies and localization opportunities.
**คุณสมบัติ**:
- Bachelor's degree or higher in in Marketing, Business, Economics, Finance, Marketing and related fields (Achieved a minimum GPA of 2.70 for Undergraduate and 3.30 for Post-graduate studies)
- Good communication skills in both spoken and written English a minimum TOEIC score of 550 or B1 level proficiency is required
- 1-5 years of experience in strategic marketing, brand management, or product marketing.
- Excellent communication and collaboration skills.
- Experience in launching new products or entering new markets is a strong advantage.
**ติดต่อ**:Wirakarn มัดหมี่ Karwichai
**โทรศัพท์**:
**SCG Cement and Green Solutions Business**:
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