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Digital Business Development Section Manager

4 weeks ago

Thailand T.C. Pharmaceutical Industries Company Full time

Job Function: Digital Business- Company: T.C. Pharmaceuticals Industries Co., Ltd.- Location: TH**Position Job Scope**:

- Gathering customer data from various sources, such as own CDP, customer surveys, transaction activity, and customers interactions in all digital platforms.
- Developing customer profiles and personas to initiate customers insight strategy.
- Contributing to strategies aimed at optimizing customer acquisition, retention, and loyalty.
- Issue monthly customer insight reports highlighting key opportunities.
- Address ad-hoc analysis as per business needs.
- Partner with DM&A to embed internal available customer related data to drive data-driven approach.
- Supporting ecommerce management team to generate proper insights and opportunities, problem solving for clients.
- Partner with ecommerce sales & operation team, AC Neilson, and global brand team on customer strategy analytics initiatives.
- Educate business partners and build awareness on how to interpret the data and analytics to drive decision making that will move the business forward.
- Develop analytic solutions to support insight generation that align to strategy and drive shareholder value.

**Job Responsibility**:

- Gathering customer data from various sources, such as own CDP, customer surveys, transaction activity, and customers interactions in all digital platforms.
- Developing customer profiles and personas to initiate customers insight strategy.
- Contributing to strategies aimed at optimizing customer acquisition, retention, and loyalty.
- Issue monthly customer insight reports highlighting key opportunities.
- Address ad-hoc analysis as per business needs.
- Partner with DM&A to embed internal available customer related data to drive data-driven approach.
- Supporting ecommerce management team to generate proper insights and opportunities, problem solving for clients.
- Partner with ecommerce sales & operation team, AC Neilson, and global brand team on customer strategy analytics initiatives.
- Educate business partners and build awareness on how to interpret the data and analytics to drive decision making that will move the business forward.
- Develop analytic solutions to support insight generation that align to strategy and drive shareholder value.

**Job Qualification**:

- Bachelor's Degree or higher degree in related fields.
- Minimum 5 years of experience in market research, data analyst or other related role Proficiency in MS Office especially MS Excel and Powerpoint and other related data.
- Required skills : Systematic and logical thinking, Data cleansing and preparation, Data analysis and exploration, Data visualization and presentation, Communication, Multitasking Initiative, self-driven, service mindset, Able to work effectively in a cross-functional team and independently.
- Good communication in English.