Sba Product

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.
- It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030._
- And as part of our marketing, distribution & partnership team, you’ll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives._

So if you believe in inspiring a better future, read on.

About the Role

Responsible for developing and directing marketing programmes for a significant product or product category
- Compile and evaluate research on the market's product requirements and identify enhancements to current features and functionality of AIA products
- Develop marketing strategies, including product direction, advertising, pricing, expense budgets, profit plans and future product development
- Manage life cycle of a product or product category
- Interface with product development, designers and customers to develop product requirements and specifications
- Provide appropriate governance and guidance to ensure rollout of products to new markets is on time and in line with agreed qualitative metrics

[Use this profile for Vitality related positions]
- Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives._