Demand Planning
1 day ago
**Job Description**:
**Life at Grab**
At Grab, every Grabber is guided by The Grab Way, which spells out our mission, how we believe we can achieve it, and our operating principles - the 4Hs: Heart, Hunger, Honour and Humility. These principles guide and help us make decisions as we work to create economic empowerment for the people of Southeast Asia.
**Get to know the Team**
The Growth Planning team provides leadership, strategic direction, and vision for the broader organisation focusing on achieving key business priorities while ensuring effective & efficient growth efforts. The team functions as Grab’s planning and strategic arm overseeing long-term focus areas, current prioritizations and appropriateness of efforts across functions (Business, Marketing Operations, Analytics, Product, etc.).
**Get to know the Role**
We are looking for a Growth Planning Assistant Manager/Manager (specifically in Demand/Supply Funnel) leading growth planning along with special projects and programs that cut across different functions within the organization; with at least 4 years of experience in tech startups, consulting firm, E-commerce, Investment banking, or relevant experiences.
In this role, you will be working with diverse stakeholders from different teams (Marketing, Operations, etc) so good communication and leadership skills will serve you well. As this function also requires you to manage and think through different business and operating models, an entrepreneurial mindset is a must.
The role is a balance of advanced analytics, creativity and stakeholder management - leading day-to-day coordination with related parties i.e., Marketing team, Operations team on-demand growth while growing using data analyses to gain actionable insight
If you enjoy mentoring, coaching and leading team - the role provides people managing opportunities at the same time oversee the demand strategy including customer segmentation, promo design, pricing, subscription - report directly to Head of Demand Planning & Monetization.
**The Day-to-Day Activities**:
- Analyze short to medium-term issues impacting demand growth in the business. This includes customer segmentation, conversion funnel optimization, churn analysis, market scans, and experimentation
- Scope advanced statistical analyses and predictive modeling in collaboration with the relevant teams
- Forecast demand trend, spend on promos, incentives, and other key initiatives for weekly, monthly, and quarterly planning cycles
- Build presentation to influence senior stakeholders and enable data-driven decision making
- Design efficient promo structures and other initiatives to drive demand growth in the business and work with cross-functional teams to execute
- Manage budget allocation and track cost from initiatives in collaboration with Finance
**The Must-Haves**:
- A minimum 4 years of relevant work experience in tech startup, investment banking, management consulting, E-Commerce, or relevant industry.
- Confident in processing and analyzing complex data sets using Excel (Essential) /Tableau (preferred)
- Quantitative discipline with strong business sense and ability to articulate complex analyses to a wide range of audiences, and translating these to actionable business insights
- Working knowledge of SQL is preferred but not essential
- Ability to see the big picture while not losing sight of details
- A start-up attitude - willing to work hard to get things done
**Our Commitment**
We are committed to building diverse teams and creating an inclusive workplace that enables all Grabbers to perform at their best, regardless of nationality, ethnicity, religion, age, gender identity or sexual orientation and other attributes that make each Grabber unique.
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