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Marketing and Communication Executive

1 month ago

กรงเทพมหานคร, Thailand Aman Full time

Overview:
The Marketing and Communications Executive is responsible for contributing towards marketing and communications strategy for Amanpuri, Amansara, Amantaka, and Amanoi, including managing all of the English-speaking social platforms. This role is responsible for creating impactful and engaging social content and campaigns to ensure social media feeds are elevated, curated and reflect our brand DNA. In addition, assisting with delivery of Resort PR campaigns and media events, content creation, and resort collaterals, with the aim of ensuring a well-structured, aligned and smooth dissemination of Resort news.

**Responsibilities**:
Execution of the Resort Communications and Marketing
- Assist Regional Marketing & Communications Manager (Marcoms Manager) in liaison with Corporate PR/Marketing, for Resort media enquiries and respond to all requests in an efficient and timely manner.
- Promote and safeguard the Resort brand image through ensuring a positive, consistent and accurate representation at all times - externally and internally within the organization.
- Assist Marcoms Manager in day-to-day management of social media platforms (Instagram, Facebook, Line, etc.), scheduling and publishing all content, alongside responding and engaging with audiences on all platforms.
- Work closely with Marcom Manager and Corporate PR for influencer management including hosting of group media trips.
- Assist Marcoms Manager in media follow-ups post trips and any relevant chasing of owed features of key messages for even news distribution.
- Assist Marcoms Manager in writing copy for social media channels and responding to any comments placed online.
- Assist Marcom Manager in creative press release writing and in sourcing newsworthy information for press on new promotions and stories, ensuring Corporate Marketing are aware of wider newsworthy stories.
- Overseeing weekly and monthly social and media reporting and delivering reports to a variety of functions including corporate office.
- Management of the online reputation of the Resort and provide property responses as appropriate.
- Assist Marcoms Manager in designing of all on-property materials, in accordance with Aman brand guidelines and templates.
- Source compelling news and stories to feed campaigns and promotions across channels.
- Assist Marcoms Manager in all copywriting for the property (internal and outsourced)
- Assist Marcoms Manager in driving travel trade marketing efforts in collaboration with the sales team.
- Manage the CMS of the Amanpuri, Amansara, Amantaka, and Amanoi website to ensure content is updated across languages.
- Other reasonable duties as directed by your manager.

Qualifications:

- Proven background in content writing, copywriting, and social media
- Exceptional storytelling ability and creative skills
- Extensive knowledge and understanding of social media platforms.
- Advanced Photography, video and Photoshop skills are a plus
- Exceptional communication and presentation skills required including fluent English - written and verbal
- Sociable and amiable - ability to develop relationships quickly both internally and externally.
- Experience of working in a fast-moving entrepreneurial environment with competing deadlines and priorities
- Natural flair for all things social with an eye on new innovations and technically savvy
- Highly organised and driven with meticulous attention to detail