Consumer Insights

3 weeks ago


หวยขวาง กรงเทพมหานคร, Thailand Thai Beverage PCL Full time

Market Research / Consumer Insight / Brand Insight.
Brand Health tracking/ Brand positioning.
Excellent presentation skill in English.

**Responsibilities**: Summarize consumer research, market data and relevant competitor activities to highlight key trends as well as identifying both opportunities and challenges for NAB brands.
Collate research data into impactful reports and clearly communicating findings.
Manage internal stakeholders to utilize data and deliver detailed understanding of consumer insight and bespoke analysis of trends with recommendation.
Track and update the overall market intelligence spend and responsible for contract and raising purchase orders.

**Qualifications**:
Degree in marketing, economics, management or statistics.
Minimum 3-5 years' experience in local and international research is preferred.
Previous experience in retail audit data (preferably Nielsen, or retailer-based analytics).
Research management experience at a management level is preferred.
Excellent command of written and spoken English.
Detail oriented, but with ability to look at the bigger picture and story telling.

**Job skills required**: Management, English, Market Research, Research

**Job skills preferred**: Statistics



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