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Marketing Manager

1 month ago

กรงเทพมหานคร, Thailand Puratos Full time

**Do you have the appetite to Grow Your Magic?**

Consumers everywhere are increasingly conscious of the quality of the food they eat. Puratos develops, produces and distributes a unique range of ingredients for bakers, pastry-chefs and chocolatiers who demand the very highest quality.

Founded in Belgium in 1919, Puratos is growing rapidly with over 9000 employees in 75 countries, with a consolidated turnover of over €2 billion in 2019. Our passion for innovation, pioneering spirit and core values continue to propel our global ambitions. This, coupled with our commitment to our communities, is what makes working at Puratos so magical.

**Marketing Manager**

(_Thailand_)

**Key Accountabilities**
- Plan and execute an annual marketing plan tailored to each customer category: industrial, wholesalers, retailers, foodservice, Artisan and Horeca to achieve targets.
- Effectively plan, implement and manage Marketing budget and expenses.
- Effective Product/Portfolio management on the Bakery, Patisserie and Chocolate BU
- Product Launches: lead the formulation of marketing strategy, as well as the execution of new product introductions, including definition of company’s value proposition, positioning, and addressable user segments
- Develop effective pricing system per channel.
- Develop effective, targeted, and integrative communication program/tools to grow trial and loyalty including one-to-one, online, technical seminars, PR and Innovation Center.
- Work with sales, R&D and technical advisor team to develop customer marketing program for large accounts and artisan/distributor
- Establish effective marketing intelligence system for development of business plan
- Develop and grow the marketing team

**Profile**
- Education: Bachelor’s degree or above perferably in marketing
- Experience: at least 5 years in overall marketing management role preferably both in B2B and B2C food related business.
- Technical knowledge/skill: Good command of MS Office. Goo presentation skill and customer marketing skill.
- Language: Good command of English, both written and spoken
- Soft skill: Good interpersonal skill

**Required Competencies**
- _Finds and implements creative and innovative solutions for business challenges_
- _Develops and shares strategic business and market insights and translates these into solutions for the business_
- _Promotes our company culture within the wider organization. Facilitates the understanding of the organizational structure and proactively connects key stakeholders_

**Offer**

Puratos provides a dynamic, entrepreneurial environment that encourages our people to take initiatives and bring ideas that will contribute to the success of the company. Of course Puratos offers a competitive package (salary, group insurance, healthcare, training) but additionally, offers you a position that you can further develop and shape.

**Do you have the appetite to Grow Your Magic?**

Consumers everywhere are increasingly conscious of the quality of the food they eat. Puratos develops, produces and distributes a unique range of ingredients for bakers, pastry-chefs and chocolatiers who demand the very highest quality.

Founded in Belgium in 1919, Puratos is growing rapidly with over 9000 employees in 75 countries, with a consolidated turnover of over €2 billion in 2019. Our passion for innovation, pioneering spirit and core values continue to propel our global ambitions. This, coupled with our commitment to our communities, is what makes working at Puratos so magical.

**Marketing Manager**

(_Thailand_)

**Key Accountabilities**
- Plan and execute an annual marketing plan tailored to each customer category: industrial, wholesalers, retailers, foodservice, Artisan and Horeca to achieve targets.
- Effectively plan, implement and manage Marketing budget and expenses.
- Effective Product/Portfolio management on the Bakery, Patisserie and Chocolate BU
- Product Launches: lead the formulation of marketing strategy, as well as the execution of new product introductions, including definition of company’s value proposition, positioning, and addressable user segments
- Develop effective pricing system per channel.
- Develop effective, targeted, and integrative communication program/tools to grow trial and loyalty including one-to-one, online, technical seminars, PR and Innovation Center.
- Work with sales, R&D and technical advisor team to develop customer marketing program for large accounts and artisan/distributor
- Establish effective marketing intelligence system for development of business plan
- Develop and grow the marketing team

**Profile**
- Education: Bachelor’s degree or above perferably in marketing
- Experience: at least 5 years in overall marketing management role preferably both in B2B and B2C food related business.
- Technical knowledge/skill: Good command of MS Office. Goo presentation skill and customer marketing skill.
- Language: Good command of English, both written and spoken
- Soft s