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Senior Strategist
4 weeks ago
General information
**Agency**:Initiative
**Job Function**:Planning
**Location**:Sathorn, Thailand
**Job Ref#**:14659
- Description & Requirements
**Position Summary**
To support on data mining, documentation and preparation work for communication channel planning. To have hands on working experience to become a communication channel planner. To learn about how to create better communication planning.
**Key Responsibilities**
- Able to develop total communication plan with insights for medium size accounts
- Able to sell the communication plans to clients
- Able to prepare cost analysis and buying strategy and present to clients
- Actively learn negotiation skills
- Actively learn client management skill to ensure client satisfaction
- Ensure that Assistant follow through with documentations
- Able to prepare concise presentation (Less but More) with key findings and implications
**Desired Skills & Experience**
- 3-5 years work experience.
- Mathematics skill.
- Fluent English
- Microsoft computer software.
- Understand media principles
- Understand consumers behaviors
- Understand media market environment
- Understand clients business objective/strategy/targeting.
- Advance knowledge on industry software.
- About Us
Initiative is a global media agency designed to grow brands through culture. Over the last three years, we’ve been named as the fastest growing media agency in the world by independent media ratings agency, RECMA. Key to our success is the fact most media agencies are built for brand awareness, with a bias for paid media. We’re a little different. We’re built for brand relevance, with a bias for Cultural Velocity. We believe the brands that succeed move and adjust with consumers at speed, showcasing their relevance and meaningfully contribute to their lives. We call this Cultural Velocity
- a measure for the speed at which a brand moves through culture to drive relevance. The faster a brand can move with culture, the more relevant they become and the greater the growth.
Operating in over 90 countries, Initiative employs 4,000 of the smartest and most diverse talent in the industry.
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