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Senior Officer, Trade
1 month ago
Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams.
Developing and implementing trade marketing strategies to increase brand visibility and drive sales.
Collaborating with sales teams to identify market trends and opportunities for product promotion.
Creating and executing trade marketing campaigns and promotions to support product launches and achieve sales targets.
Monitoring and analyzing sales data to evaluate the effectiveness of trade marketing initiatives.
Building and maintaining strong relationships with key trade partners and distributors.
Coordinating with cross-functional teams, including marketing, sales, and supply chain, to ensure seamless execution of trade marketing activities.
Analyzing and recommending brands/channel combinations to maximize sell-out and profitability..
Bachelor's degree in marketing, business administration, or a related field.
Previous experience in trade marketing or sales, preferably in the consumer goods industry.
Strong analytical skills and ability to interpret market data and trends.
Proficiency in Microsoft Excel.
**Job skills required**: Excel