E-commerce Executive

3 months ago

กรงเทพมหานคร, Thailand Sika Full time

**Company Description**
Sika is a specialty chemicals company with a leading position in the development and production of systems and products for sealing, bonding, damping, reinforcing, and protecting in the building sector and motor vehicle industry.
**Job Description****:
Your role will be essential in bringing your E-Commerce expertise to Sika Thailand. As an E-Commerce Executive, you will report to our Marketing Manager and serve as the primary contact point with our outsourced E-Commerce Enabler. Together, you will develop Sika E-Stores on various marketplaces, overseeing E-Store operations, communication, sales, promotion, and customer traffic.
You will be based at the Sika Sales Office in Regent House, Lumphini.

**Work Coordination**:

- Collaborate closely with our outsourced E-Commerce Enabler to strategize and implement E-Commerce initiatives. Work in tandem with the Enabler to manage operations, including defining product stock, clearance campaigns, handling product returns, and managing customer service inquiries and FAQs

**Marketplace Management**:

- Establish, maintain, and activate Sika E-Stores on major platforms such as Lazada, Shopee, Tiktok, etc. It includes content management.
- Facilitate triangular cooperation with Enablers, Lazada + Shopee Key Account Managers. Establish and manage Sika E-Store on Allkons.

**Sales**:
Drive digital sales to meet specified targets, while closely monitoring Return on Investment (ROI) metrics, including Gross Merchandise Volume (GMV) and marketing fees.

**Customer Support**:

- Support the growth of existing customers, Dealers, and Modern Trades for E-commerce channel by providing engaging content and actively tracking sales performance. Conduct occasional follow-up meetings with customers to assess their needs and provide tailored support.

**Marketing Strategy**:

- Define and execute the 4Ps tactic (promotion, place, price, product) both on and offsite to enhance product visibility and sales. Analyze data and gather intelligence on competitors to identify market trends, customer preferences, and opportunities for improvement.

**Corporate Identity and Communication**:
Ensure strict adherence to Corporate Identity guidelines, maintaining a consistent brand image across all E-Commerce platforms and communications.

**Reporting**:
Prepare and deliver comprehensive monthly reports to the Asia-Pacific Regional Team.

**Qualifications**
- Bachelor’s degree in business administration, Digital Marketing, E-Commerce, IT, or related field
- At least 3 years relevant experience in E-Commerce
- Strong understanding of digital marketing principles and best practices
- Experience with e-commerce marketing platforms and tools
- Excellent analytical and problem-solving skills
- Excellent communication and interpersonal skills

English (B2 level) is a must to grow in a multicultural working environment.
**Additional Information** JOB COMPETENCIES**:

- Integrity and Trustworthiness
- Self-discipline
- Commitment to strengthening the company's competitiveness through collaboration with stakeholders.
- Effective business communication
- Systematic acquisition of new customers
- Identification of customer needs
- Strategic presentation and proposal preparation
- Project management skills
- Systematic customer relationship and satisfaction management
- Ability to convince and win customer's trust
- Accurate and precise technical communication
- Proficiency in organizing seminars and specification-related events
- Knowledge and understanding of the construction market
- Business intelligence regarding customer and competitor movements
- Strong analytical skills
- Financial sense and investment acumen
- Adaptive problem-solving approaches for different situations

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