Digital Marketing Associate
6 months ago
**Digital Marketing Associate**
CREA’s mission is to power brand through digital commerce to reach the booming, digital savvy, Millennial and Gen Z consumers in Southeast Asia. The e-commerce business model is evolving fast. Today simply knowing how to list, ship and manage digital payments is not enough to differentiate brand online.
At CREA, our objective is to build the most relevant **Millennial and Gen Z beauty, fashion, and lifestyle brand portfolio in Southeast Asia** leveraging on a growing multi-billion-dollar market demand.
**The successful Digital Marketing Associate (search)** will be responsible for optimizing on-platform campaigns, maximizing ROI within the assigned budget as well as providing reports to uncover market insights and action plans.
**Key Responsibilities**
- Develop and execute an acquisition strategy to gain new engaged consumers and to incentivize more purchase from existing consumers
- Develop and execute high-quality, high-scale traffic acquisition opportunities. This includes but is not limited to Google Search (SEO & SEM) and On-platform Search Tools (Lazada Sponsored Search & Shopee Myads)
- Monitor, maintain, and optimize digital campaigns to meet KPIs
- Budget management and maximize ROI on marketing spend
- Stay ahead of the marketing trend and develop new initiatives, including A/B test to identify the optimal solutions
- Develop and monitor metrics, and provide reporting to uncover insights and action plans
**Qualifications**
- Bachelor’s Degree from undergraduate institution.
- Digital marketing experience is required.
- At least 0-3 years of experience, preferably in either ecommerce or health & beauty.
- Ability to work autonomously in a highly demanding and often ambiguous environment, with strong attention to detail and exceptional organizational skills.
- Strong analytical skills.
- Great communication skills (both oral and written) are a must.
We offer suitable career paths whilst looking after your financial well-being alongside attractive benefits like Health/Life/Dental insurance and 16 days plus of vacation leave.
CREA is committed to a diverse and inclusive workplace. CREA is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, disability, age.
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