Sales Manager – VRF

Company: Midea Products (Thailand) Co., Ltd. – Building Technologies (MBT)

Location:
Bangkok, Thailand Level: Manager Job Responsibilities
• Develop and execute sales strategies to drive business growth and achieve sales targets for VRF (Variable Refrigerant Flow) air-conditioning systems in the Thailand market.
• Identify and develop new business opportunities, including commercial buildings, hotels, hospitals, offices, retail developments, and other HVAC projects.
• Build and maintain strong relationships with consultants, contractors, developers, project owners, dealers, distributors, and key accounts.
• Lead and manage the VRF Sales team, providing guidance, coaching, and performance monitoring to achieve individual and team sales targets.
• Drive project sales activities, including lead generation, specification development (Spec-in), quotation, negotiation, and project closing.
• Work closely with MEP consultants, designers, and contractors to promote Midea VRF solutions and secure project specifications.
• Develop and maintain sales pipelines, project forecasts, customer databases, and sales performance reports.
• Oversee commercial proposals, pricing strategies, tender submissions, and contract negotiations to ensure competitiveness and profitability.
• Coordinate with Product Management, Application Engineering, Technical Support, Project, and After-Sales teams to provide suitable HVAC solutions.
• Support key customer meetings, technical presentations, site visits, and business negotiations.
• Monitor market trends, competitor activities, product positioning, pricing, and emerging business opportunities.
• Collaborate with China HQ and relevant internal departments on business development, sales planning, and strategic initiatives.
• Ensure the achievement of assigned sales revenue, profitability, and other business KPIs. Qualifications
• Bachelor's degree in Mechanical Engineering, Electrical Engineering, Refrigeration & Air Conditioning Engineering, or other related engineering fields.
• At least 5 years of experience in HVAC Sales, Project Sales, or related B2B Engineering Sales, preferably with VRF/VRV systems.
• Strong experience in VRF sales and project development is highly preferred.
• Previous experience in a Sales Manager, Assistant Sales Manager, or Sales Team Leader role is an advantage.
• Proven track record in achieving sales targets, developing new customers, and securing HVAC projects.
• Established relationships with MEP consultants, contractors, developers, project owners, and HVAC dealers will be a strong advantage.
• Good technical understanding of VRF systems, HVAC applications, project specifications, and commercial air-conditioning solutions.
• Strong leadership, business development, negotiation, presentation, and customer relationship management skills.
• Ability to develop sales strategies, manage project pipelines, and drive team performance.
• Proactive, result-oriented, self-motivated, and able to work independently.
• Good command of English, both spoken and written, for business communication.
• Chinese language proficiency is an advantage.
• Proficient in Microsoft Office, particularly Excel and PowerPoint.
• Willing to travel for customer visits, project meetings, and business development activities as required. Preferred Background Candidates with experience in the following areas will be highly considered:
• VRF / VRV Air Conditioning Manufacturers
• Commercial HVAC Equipment Suppliers
• HVAC Project Sales / B2B Sales
• MEP Contractors / HVAC Contractors
• HVAC Dealer & Distribution Channel Management
• Consultant Relations / Specification Sales
• Commercial Building & Large-Scale HVAC Projects

What We Offer
• Competitive basic salary
• Sales Incentive based on company policy
• Annual salary review
• Provident Fund (PVD)
• Group Medical Insurance (IPD, OPD & Dental)
• Birthday Leave & Annual Leave as per company policy
• Modern co-working office environment
• Team building activities and department gatherings
• Product training and career development opportunities
• Opportunity to work with a global HVAC and building technology organization