Marketing Executive
1 day ago
Location: Bangkok / Remote
Job Type: Full-time
Key Responsibilities:
- Provide clear and detailed briefs for campaign graphics and creatives.
- Plan and brief creatives for campaigns, app updates, and Line OA broadcasts.
- Manage and optimize communication through Line OA broadcasts to engage the audience effectively.
- Plan and execute app-related communications, including campaign messaging and creative assets.
- Assist in the planning and execution of ad campaigns across multiple platforms.
- Develop and schedule content calendars for campaigns to ensure cohesive messaging across all channels.
- Monitor and report on campaign performance, suggesting improvements to communication strategies.
- Conduct research on industry trends and competitors to inform marketing strategies.
- Provide support for event planning and execution, including promotional efforts and coordination.
- Assist in campaign setup, tracking, and performance analysis to optimize results.
Qualifications:
- Bachelor's degree in marketing, Communications, or related field (or equivalent experience).
- Experience in health and wellness or related industries preferred.
- Strong communication and planning skills, with the ability to craft and organize cohesive messaging for campaigns.
- Proficiency in digital marketing tools like Meta Ads Manager, Canva, and basic analytics platforms. (Not required)
- Experience in planning communication for app-based campaigns is a plus.
- Attention to detail and ability to work collaboratively in a fast-paced environment.
- Passion for fitness and wellness is preferred.
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