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Assistant Area Visual Merchandising Manager

6 minutes ago

Bangkok, Bangkok, Thailand Richemont Full time

Richemont, one of the world leaders in the luxury sector, has various Houses specializing in jewelry, watches and high-end accessories. Each Maison proudly embodies a tradition of style, quality and craftsmanship and Richemont strives to preserve the heritage and identity specific to each of them. At the same time, we are committed to innovating and designing new products in line with the values ​​of our Houses, through a process of permanent creativity.

HOW YOU WILL MAKE AN IMPACT  

In this role, you will drive visual merchandising (VM) excellence across boutiques and point-of-sale (POS), translating Maison vision into locally relevant and commercially impactful executions.

You play a critical role in elevating brand desirability while supporting business performance and your responsibilities include shaping the visual experience, strengthening operational discipline and enabling retail team to consistently deliver brand-led and high performing environments.

VM Implementation, Planning and Strategy

  • Own end-to-end VM execution across boutiques and POS, ensuring consistent excellence during launces and seasonal animations.
  • Translate HQ guidelines into commercially effective local implementations, considering unique boutique constraints such as assortment, layout/space and stock levels.
  • Drive strong in-store presence and VM excellence through regular boutique/POS visits, strategically supporting product launches and display strategies.
  • Facilitate successful novelty launches and maintains brand integrity by overseeing VM implementations and aligning displays with the Marketing and Communication launch calendar.
  • Oversee PLV assets and planification of investment, including the standards, quality, and placement, ensuring assets are relevant, well-maintained, and optimally deployed.
  • Act as a core contributor to boutique openings, renovations, pop-ups, and key events, partnering closely with regional and local teams, as well as external vendors.

VM Operations and Governance

  • Ensure seamless execution of the VM activation calendar through disciplined order placement, delivery and installation, based on activation calendar.
  • Work in tandem with Regional Visual Experience team on PLV forecasting, consumption, inventory control and budget stewardship.
  • Maintain strong vendor partnerships through effective coordination, timely invoicing, and operational follow-through.
  • Safeguard VM assets by ensuring fixtures, props, and lighting are maintained to brand standards, proactively addressing repairs or replacements.
  • Strengthen visibility and reporting by maintaining accurate documentation and a robust photo database of seasonal and permanent displays.

VM Capability Building and Support

  • Equip boutique and watch specialists with fundamental VM skills through hands-on training and regular on-site coaching.
  • Empower boutique/retail and watch specialists to uphold VM standards independently, fostering ownership, consistency and collaboration across network.

KEY COMPETENCIES

  • Minimum 5 years of working experience in Visual Merchandising, preferably in a similar industry.
  • Bachelor's degree or Diploma in visual merchandising, interior design or other related discipline.
  • Proficient in Microsoft PowerPoint, Excel and Adobe Creative Suite software; SAP familiarity is an added advantage.
  • Strong proficiency in project management with proven ability to manage stakeholders at all levels within a complex, matrix environment.
  • Demonstrate creativity and an eye for design, colour theory, and aesthetics.
  • Strong interpersonal skills (for training and negotiations) and with good command of both spoken and written English.
  • Skilled at applying a commercial mindset to create impactful in-store experiences that reflect Maison identity and contribute to business success.
  • A good team player, ability to be flexible with incoming tasks with good time management.
  • Detail-oriented, organized, and able to manage competing priorities to meet deadlines in a fast-paced environment.
  • Flexibility working hours based on business or project requirements and travel within country is required (70% on field, 30% in office). 

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