电商运营专员 (Marketplace Specialist - Mid-Level)

GDT 是一家充满活力的多品牌 O2O (Online-to-Offline) 公司,总部位于香港和台湾。我们目前的业务市场覆盖泰国和印度尼西亚,并致力于将业务版图扩展至整个区域乃至全球。我们管理着一系列优质的健康与生活方式品牌组合,包括:

• Fuli

) – 人体工学与生活方式产品 (Ergonomic & Lifestyle)
- Tokoyo

) – 美容护肤与保健品 (Beauty Skincare & Supplement)
- Puri

) – 护肤与美容产品 (Skincare & Beauty)

我们需要有才华的您加入我们位于
Phrom Phan 3 大楼 (近 MRT Phahon Yothin)

的团队,共同推动业务增长,共创未来。

职位名称: Marketplace Operations Specialist (Shopee / Lazada / TikTok)

核心侧重: 战略性内容设计、自然流量增长、零失误运营 (无需负责广告投放)

薪资范围: 30, ,000 泰铢

工作地点: Phrom Phan 3 Building (近 MRT Phahon Yothin)

主要职责 (Key Responsibilities):

• 战略性产品内容设计 (非单纯翻译):
• 产品故事策划 (Storytelling):

深入研究 Fuli, Tokoyo, Puri 的源头产品资料 (中文),重新构思并撰写符合泰国消费者喜好的产品文案。
- 痛点营销:

提炼产品卖点 (USP) 并直击泰国用户的痛点,
不是逐字翻译

,而是创作出能直接促进转化 (Conversion) 的销售型文案。
- 内容排版:

规划产品详情页的视觉与信息逻辑,确保阅读体验流畅,最大化购买欲望。
- 自然流量与 SEO 策略 (Organic Traffic):
- 制定不依赖付费广告的流量增长策略,专注于平台内的
SEO 优化

(精准设置商品标题、Hashtag、以及由于用户搜索习惯埋入关键词)。
- 优化店铺装修 (Shop Decor),提升店铺专业度与吸引力,从而提高自然流量的转化率。
- 零失误运营 (Zero Error - 价格与设置):
- 100% 精准管理:

在商品上架前严格复核价格、折扣与活动设置,杜绝因设错价格导致的亏损。
- 严格遵守平台规则进行店铺设置,确保护持高分的店铺评分 (Shop Rating)。
- 库存管理 (Inventory):
- 监控库存数据,与仓库部门保持实时对账。
- 将因缺货导致的订单取消率 (Cancellation Rate) 控制在 0 或最低水平。
- 协调与汇报:
- 对接设计团队 (提供图片需求) 及客服团队 (提供产品话术)。
- 制作销售与运营分析报告 (Operation Report) 并向管理层汇报
(如能使用中文汇报将优先考虑)

。

任职资格 (Qualifications):

• 工作经验:

2-5 年电商平台运营经验 (Shopee/Lazada/TikTok)。
- 语言能力:
- 中文:

(HSK 4-5级以上)

能深度理解中文产品规格书,并能向华人高管汇报工作。
- 泰文:

具备
文案级 (Copywriter)

写作能力,能写出地道、优美且具销售力的泰文文案。
- 核心能力:
- 创造力:

能将枯燥的产品参数转化为吸引人的内容。
- 极致细心:

对数字高度敏感,具备"零失误"的运营思维。

主动性:

积极主动寻找自然流量增长点,而非被动等待指令。

GDT is a vibrant, multi-brand O2O (Online-to-Offline) company headquartered in Hong Kong and Taiwan. Our current business markets cover Thailand and Indonesia, and we are committed to expanding our business footprint across the region and globally. We manage a portfolio of high-quality health and lifestyle brands, including:

• Fuli

(

) – Ergonomic & Lifestyle Products
- Tokoyo

(

) – Beauty Skincare & Supplements
- Puri

(

) – Skincare & Beauty Products

We are looking for talented individuals to join our team at
Phrom Phan 3 Building (near MRT Phahon Yothin)

to drive business growth and create a shared future.

Job Title: Marketplace Operations Specialist (Shopee / Lazada / TikTok)

Core Focus: Strategic Content Design, Organic Traffic Growth, Zero-Error Operations (No responsibility for paid advertising)

Salary Range: 30, ,000 THB

Work Location: Phrom Phan 3 Building (near MRT Phahon Yothin)

Key Responsibilities:

• Strategic Product Content Design (Not simple translation):
• Product Storytelling:

In-depth research of source product information (in Chinese) for Fuli, Tokoyo, and Puri, re-conceptualizing and writing product copy that aligns with Thai consumer preferences.
- Pain Point Marketing:

Extract Unique Selling Points (USP) and directly address Thai users' pain points, focusing on creating sales-driven copy that promotes conversion,
not word-for-word translation

.
- Content Layout:

Plan the visual and information logic of the product detail pages, ensuring a smooth reading experience and maximizing purchase desire.
- Organic Traffic and SEO Strategy:
- Develop traffic growth strategies that do not rely on paid advertising, focusing on platform-internal
SEO optimization

(precise setting of product titles, hashtags, and embedding keywords based on user search habits).
- Optimize Shop Decoration to enhance store professionalism and appeal, thereby increasing the conversion rate of organic traffic.
- Zero-Error Operations (Pricing and Settings):
- 100% Accurate Management:

Strictly review prices, discounts, and campaign settings before product listing to prevent losses caused by incorrect pricing.
- Strictly adhere to platform rules for store settings to maintain a high Shop Rating.
- Inventory Management:
- Monitor inventory data and maintain real-time reconciliation with the warehouse department.
- Keep the order cancellation rate due to stock-outs at 0 or the absolute minimum level.
- Coordination and Reporting:
- Liaise with the design team (provide image requirements) and customer service team (provide product scripts/talking points).
- Prepare sales and operation analysis reports (Operation Report) and report to management
(Mandarin Chinese reporting is a plus)

.

Qualifications:

• Work Experience:

2-5 years of experience in e-commerce platform operations (Shopee/Lazada/TikTok).
- Language Proficiency:
- Chinese:

(HSK Level 4-5 or above)

Able to deeply understand product specification sheets in Chinese and report to Chinese-speaking executives.
- Thai:

Possess
Copywriter-level

writing ability, capable of producing authentic, elegant, and sales-effective Thai copy.
- Core Competencies:
- Creativity:

Ability to transform dry product parameters into engaging content.
- Extreme Attention to Detail:

Highly sensitive to numbers, possessing a "zero-error" operational mindset.

Proactiveness:

Actively seek organic traffic growth points, rather than passively waiting for instructions.