Product Marketing Manager
2 weeks ago
Absolute Pluz Clear Protein is a light, refreshing plant-based protein drink providing 23 g of protein from pea and brown rice. It's low-calorie, fat-free, sugar-free (sweetened with monk fruit), and easy on the stomach. Enriched with L-Carnitine, S7, plus probiotics and prebiotics for metabolism and gut support. Available in flavors like Passion Fruit, Apple Yogurt, and Chrysanthemum.
- Be responsible for the marketing activities across all business units in the Absolute Pluz and create campaign with execution to generate new traffic.
- Work with marketing team to establish benchmarks for specific performance measurements and drive activities to achieve these metrics.
- Partner with the design, production, sales teams on marketing initiatives, campaigns launches, and implement SOPs for measurable user growth and/or retention.
- Drive initiatives in collaboration with external agencies and internal functional teams
- Ensure all marketing activity is aligned to the company brand guide and corporate identity requirements.
- Manage the creative teams delivery schedule for content/creative assets.
- Identify resources needed and assign individual responsibilities to the creative team and manage day-to-day operational aspects of marketing projects.
Qualifications :
- Bachelor's or Master's Degree in Marketing or any related field
- At least 5 years experience in marketing
- In depth knowledge of different digital marketing channels
- Good knowledge and experience with online marketing tools and best practices
- 3 years of hands-on experience with SEO, SEM, and Google Analytics
- At least 2 years experience in Team Management
- Sense of ownership and pride in your performance and its impact on company's success
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Able to analyze data and familiar with MS Excel
- Fluent in English and Thai
- Entrepreneur attitude
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