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Content & Communication Associate - Marketing
2 weeks ago
Location:
**Thailand**
- Department: Commercial- Location: Thailand- Team and Role Introduction:
- About Marketing Solutions:Lazada Marketing Solutions is a strategic function that spearheads the awareness, adoption, optimization, and growth of the Lazada Sponsored Solution suite, an AI-powered set of marketing tools that help our brands and sellers grow their business. We strive to invest heavily in innovating new solutions to tackle our brands and sellers’ pain points and elevate their experience while using our solutions.**Responsibilities**:
- Content Planning: Develop and execute comprehensive content strategies for advertising solutions across multiple platforms, ensuring alignment with business goals and objectives.
- Platform Education: Create informative and engaging educational materials, including guides, tutorials, webinars, and presentations, to empower clients and internal teams with a deep understanding of our advertising solutions.
- Collaboration: Work closely with cross-functional teams, including Marketing, Sales, and Product Development, to gather insights and ensure consistent messaging and branding across all content.
- E-commerce Expertise: Leverage your knowledge of E-commerce content planning and advertising to provide innovative ideas and solutions that resonate with our clients in the E-commerce sector.
- Quality Control: Ensure all content produced is accurate, up-to-date, and adheres to industry best practices and compliance guidelines.
- Analytics and Optimization: Monitor the performance of content and educational materials, analyzing key metrics to identify opportunities for improvement and optimization.
- Communication: Serve as a key point of contact for communication between internal teams and advertiser, answering queries, providing guidance, and facilitating productive interactions.
**Job Requirements**
- Bachelor's degree or equivalent practical experience.
- At least 1-2 years of experience in account management
- Entrepreneurial spirit with a clear sense of ownership, quality and timely delivery work
- Willingness to learn in a fast-moving environment
- Strong project management and coordination skills to be able to liaise with different internal and external teams
- Good communication skills : writing and presentation in both TH & EN
