Current jobs related to Insights Lead for Th, Mlc and North Asia - Thailand - PepsiCo

  • Senior Lead, People Partner

    2 weeks ago

    Thailand Save the Children Full time

    Save the Children International has an exciting opportunity for a **Senior Lead, People Partner (Asia)**to join our global team. **Job Purpose** To partner senior functional and Country leaders to design and deliver strategic people plans, ensuring that our organisational goals and objectives are achieved through effective people management and development....

  • IFP Asia Regional Planning Leader

    2 weeks ago

    Thailand-Pathumthani Kimberly-Clark Full time

    IFP Asia Regional Planning LeaderJob DescriptionAbout this Role: In this role, the regional planning lead will be responsible for leading end-to-end planning activities across ASIA markets, with a focus on both supply and demand planning. The position plays a critical role in managing centralized contract manufacturing (CM) operations, driving planning...

  • Project Management Lead

    2 weeks ago

    Thailand ELITE ASIA (SG) PTE. LTD. Full time

    **Company Introduction** Since its establishment in 2006, Elite Asia has evolved into a regional powerhouse that helps businesses navigate effortlessly across East Asia and Southeast Asia. Headquartered in Singapore with offices in Malaysia, Hong Kong, and Japan, we serve multinational companies and regional firms through our innovative language services...

  • Head of Asia-pacific Programme

    3 days ago

    Thailand Article 19 Full time

    Responsible to: Senior Director of Programmes Responsible for: Asia-Pacific Programme staff and other fixed or short-term staff/consultants of the Asia-Pacific Programme Key relationships: Projects team, Finance team, Law and Policy team, Communications and Campaigns team, Fundraising team, Thematic Leads. Contract: 1 year renewable Working hours: Full time...

  • Service Associate

    6 days ago

    Thailand 3698 Full time

    **About UOB**: United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia and Thailand, as well as branches and...

  • Program Officer, Asia-pacific

    3 days ago

    Thailand Internews Europe Full time

    **Description**: **GENERAL FUNCTION** - Under the supervision of the Senior Program Officer - Asia - **, **the Program Officer will focus on Internews projects administered out of Internews Europe and performs high level tasks and directly supervises at least one project, with fiscal oversight of the project. The Program Officer may lead multiple programs...

  • Technical Sales Manager

    6 days ago

    Thailand Ekopak Full time

    **Job description**: WaaS Asia is a part of European listed company, Ekopak Sustainable Water. WaaS Asia provides sustainable water to its clients and assists them in reaching their global water reuse and recycling commitments. The business is currently active in Europe and Asia, expansion to other markets is underway. The business model is...

  • Credit Advisor

    2 weeks ago

    Thailand UOB Capital Services PCL Full time

    **About UOB**: United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia and Thailand, as well as branches and...

  • Th Tech Lead

    2 weeks ago

    Thailand Tridorian Full time

    **Tridorian** is a vibrant ecosystem thriving at the confluence of technology, creativity, and human potential. As a pioneering Google Cloud Premier Partner, we spearhead transformative solutions across financial services and retail, empowering our clients to navigate the digital landscape with agility, innovation, and unparalleled security. With our roots...

  • Regional On Trade Customer Marketing Manager

    2 weeks ago

    Thailand Campari Group Full time

    Date: Dec 17, 2024 - Location: TH - Additional Location: - Function: CCM - Seniority Level: Mid-Senior level - Employment type: Permanent - Workplace Type: On-site - Company: Campari Singapore Pte.Ltd Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and...

Insights Lead for Th, Mlc and North Asia

2 weeks ago

Thailand PepsiCo Full time

**Overview**

Purpose
- Lead Beverages insights agenda across most critical Pepsico markets of TH, North Asia and MLC to identifying **consumer led Portfolio and Business opportunities **for PEP. Partner with the commercial / category leads to translate Insights based on Consumer, Category and Competition into actionable, disruptive and winning Brand, Portfolio, Communication and growth solutions.
- Lead Strategic partnership to guide and evolve Portfolio thinking, Market development strategy and a winning marketing mix solutions anchored in Consumer, Market place and competition Insights.
- Define, shape and lead the agenda on Consumer centricity, Trend spotting, Business Intelligence, Advance analytics, Innovation development, Media and Retail. Critical experience in decoding deep consumer behaviour, Semiotics, Brand, communication and Innovation development, AI, Digitisation of tools and capabilities.
- Strong leadership quality, ability to work across multiple markets and good influencing and stakeholder management skills required

**Responsibilities**
**Key Reposibilities**

**1) Strategic Leadership and commercial thinking to Drive Growth **:Responsible for enabling the development of disruptive, differentiated Brand, communication and activation solutions across Foods and Bevs portfolio based on deep consumer, category, competition understanding/ Lead development of key brand growth initiatives to deliver the Pepsico Beverages / Foods Business targets.

**2) Brand/ Product Innovation and Commercialisation **:Partner closely with the Commercial and category teams by providing marketplace and consumer Insights that shape the development of portfolio, brand and innovation strategies. Enable agile, differentiation innovation thinking anchored in Insights

**3) Advertising, Creative Development & Consumer Promotions **:Ability to decode deep cultural, human, category tensions / drivers that guides development of strong Brand positioning and communication platforms. Partners with category teams to build differentiated engagement models for brands.

**4) Joint Business Planning***:Partner with commercial,category teams to develop compelling customer Joint-business plans to unlock category/ Brand growth

**5) Insights **:Synthesise data across multiple sources (Consumer, Company, Competitor, Customer and external) to guide Insights driven Strategies for growth. Develop frameworks and tools to enable Trend spotting across consumers, category, Competition and Identify the most critical micro and macro trends that signal future growth.
- Setting the research agenda, designing and approving research to answer business issues, managing ongoing tracking, the research budget, and the relationships with research partners. Leads and plans all consumer research and the selection and management of insights Partners.
- Ensure all consumer and market knowledge is distilled into clear, actionable summaries and implications and is communicated widely, frequently and persuasively
- Should have the ability to work with and develop new-age, agile Insights solutions based on AI, Digitisation

**Qualifications**
- Bachelor or Master Degree in Related Field
- At least 10-12 yrs of proven functional experience
- Sharp analytical mindset and capability to handle, curate and manage large data sets towards generating Insights and Foresights
- Ability to decode deep consumer understanding through **Empathy, Semiotics, Human Insights**:

- Ability to triangulate **Machine learning with Human Insights **towards Trend Spotting
- ** Commercial thinkin**g mindset and proven results on translating insights into action
- Good **presentation and story telling **capability
- Strong **leadership**, **Influencing** skill, **Senior Stakeholder management**:

- Advance in multi tasking skill & work well under pressure
- Commercial Savvy - ability to work with senior team & challenge/ partner with them in strategic decision.