Head of PR

1 week ago

กรงเทพมหานคร, Thailand Argyll Scott Full time

Our client is an international company in luxury beauty and skincare. They are actively looking for a talented **Head of PR** to support their business.

**Key Responsibilities**:

- Develop and execute strategic PR plans to enhance brand visibility, drive positive media coverage, and boost product awareness in the beauty market.
- Cultivate and maintain relationships with key media outlets, influencers, and industry stakeholders to secure high-impact media placements and partnerships.
- Lead the creation and distribution of compelling press releases, media kits, and other PR materials that effectively communicate our brand's story and key messages.
- Oversee and manage PR events, press conferences, product launches, and other promotional activities to maximize media exposure and brand engagement.
- Monitor and analyze media coverage, industry trends, and competitor activities to identify opportunities and address potential reputation issues promptly.
- Collaborate closely with the marketing and social media teams to align PR strategies with broader brand campaigns and initiatives.
- Act as the primary spokesperson for the beauty business, handling media inquiries, interviews, and crisis communications with poise and professionalism.
- Provide leadership and guidance to the PR team, fostering a collaborative and innovative work environment that drives results and continuous improvement.

**Requirements**:

- Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
- Proven track record of at least 8 years in PR, with significant experience in the beauty industry.
- Excellent written and verbal communication skills in English.
- Strong network of media contacts and influencers within the beauty and lifestyle space.
- Demonstrated success in executing strategic PR campaigns that have positively impacted brand visibility and sales.
- Ability to manage multiple projects simultaneously and meet tight deadlines.
- Creative thinker with a proactive approach to PR initiatives.
- Strong leadership and team management skills.
- **THAI NATIONALITY ONLY**

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.

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