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Marketing Communication Assistant Manager
3 weeks ago
Manage traditional marketing activities such as print advertisements, direct mail, outdoor advertising, and events.
Coordinate with vendors and partners for print production, media buying, and event logistics.
Measure the effectiveness of offline campaigns and adjust strategies as needed.
Develop digital marketing strategy and content strategy on social media (FB, IG, Website, Line OA, Youtube) to align with brand requirement and direction.
Develop and create content such as advertorial, product reviewing, VDO editing, and update content for website, social medias, marketing materials, and similar platforms to lead to sales.
Understand Brand commercial, right content, keyword, channel by using social media, Ads to convert to sale.
Understand International market, customer demographics on social media content strategy such as FB, IG, Website, Line OA, Youtube.
Coordinate with design teams to create artwork according to brand guide.
**Education and Experience**:
Bachelor degree in business, advertising, communication or related fields.
Have at least 5 years of working experience in franchise model business or Digital marketing.
Experience from Trading/Franchise brand or mix experience from agency and brand digital marketing is preferable.
Has experience in Marketing Communication for Fashion Imported is preferred.
**Required Skills/Abilities**:
Good command in English.
Strong analytical skills and data-driven thinking.
Strong media management skill, communication skill and presentation skill both verbal and written.
Able to resolve /provide solution under minimum supervision/ assistance.
**Job skills required**: English, Digital Marketing, Coordinate, Marketing Strategy
**Job skills preferred**: Social media, YouTube
