Senior Media Executive, Thailand
6 days ago
Media budget support & control - PRINT, OOH, DIGITALEnsuring MEDIA budget is in alignment with confirmed budget brief for all media mediums i.e. PRINT, OOH, DIGITAL - Social Media/Native/SEM/LINE THAILAND.
Media spending control on regular media planning/special projects for ATL/BTL.
Keep tracking on spending evolution for your market by month/quarter/year.
Media coordination and supports (INTERNAL/EXTERNAL)Coordination with Regional Office and Local Office for validation.
Coordination with the other departments (merchandising, operations etc) to develop a local media plan.
Coordination with appointed Ad/Production agencies for all Ad executions + Material preparations for both online and offline.
Strong Digital Media skills setCo-ordination with Regional team on social media calendar and aligning with budget allocation per month.
Media recommendation on DISPLAY ad executions, consolidate all preview links to PARIS validation.
Work closely with agency on manage SEM plan and budget.
Manage house owned-social e.g. LINE and remain at a leading position.
Explore and identify each new digital media opportunities, to excite and recruit new young customers.
PROFILE.
Education & Professional Qualifications.
University or above with major in MEDIA/ADVERTISING or other related disciplines.
**Work Experience**:
Previous experience in retailing of luxury good and service or 4As ad/digital agency related industry is a plus.
5 years + working experience preferably in luxury/ad agency industry.
**Skills**:
General computer literacy.
People management.
Communication skill.
Training & coaching skill.
**Language skills**: English and Thai.
**Qualities**:
Team player.
Creative minded.
Target-oriented.
Open-minded.
Flexible.
Fashion sense.
**Job skills required**: Management, English, Social media, Thai, SEM
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