Event & Sampling Executive - Communication &
7 months ago
**POSITION SNAPSHOT**
Location: Bangkok
Company: Nestlé
Business Unit/Division: Communication & Marketing Services
Full-time
Bachelor’s or Master's Degree in Business Administration or other related fields
3+ years of experience in commercial areas such as marketing, sales, or promotion
Good English & Thai communication is a must
**A DAY IN THE LIFE...**
- Create consumer activation and more engagement through event and sampling activities that align with brand strategy in different channels
- Convert brand communication messages into practical tactics, communicate to target consumers, audiences, and especially reflect messages into Nestle image
- Design sampling activity, communication concept, and strategies to trade customers for new product launch or event to attract shoppers
- Perform as Nestle's guardian to ensure alignment on WHO Code and Global Guideline to kids aged 6 years old and above as well as NQMS standard in schools and other channels where sampling is taken place in both wet and dry formats
- Design and conduct weekly Food & Beverage product knowledge, usage and consumption training for outsourced staff in sampling booths and in in-store sampling
- Initiate sampling tools, systems & processes, and mechanics to drive more transaction in store
- Manage all in-store sampling booths in modern trade and traditional trade channels as well as monitoring the quality to gain maximum impact on product trials and consumers' responses
- Monitor reports related to event and sampling and performance review to ensure the quality of field operations
- Evaluate event and sampling suppliers' performance
**ARE YOU A FIT?**
- Bachelor's or Master's Degree in Business Administration or other related fields
- At least 3 years of experience in commercial areas such as marketing, sales, or promotion
- Have experience in people and stakeholder management
- Solid project management skill
- Good command of Thai and English is a must
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