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Product Marketing Manager

2 weeks ago

Thailand Talentvis Full time

Requirements:High talent with leadership potential, graduate calibre
- Strong core leadership competencies
- Significant and relevant professional experience within Personal Care/Beauty
- Ideally a mix of traditional retail & multi-level marketing with international scope
- At least 5 years previous product marketing experience preferred
- High levels of creativity and ideally innovation experience
- A digital native, in touch with the world of startup, personal care, beauty trends and gen Y/
- Responsibilities:Championing the category and product vision / purpose
- Manage the in-year delivery of the plan, ensuring the portfolio achieves pre-agreed objectives
- Lead & implement the product marketing strategy for the next 3year
- Lead & develop the innovation pipeline for the category
- Develop exit strategies for unsuccessful & current (non-sellable) products
- Work with Regional/Local teams for the local product sourcing & launch, integrating them into global assortments.
- Drive the product P&L to deliver against challenging yet exciting financial growth objectives
- Work closely with the Product development, Digital Marketing, Creative Design, Business Development functions to identify customer & network needs and opportunities and build an exceptional activation platform.
- Manage the existing product portfolio and working closely with the product development team develop bring to market key pieces of innovation
- Building Qnet Brand Equity; ensuring product marketing activities build long term brand equity and in-market results.
- Manage relationships with key external agencies & other market stakeholders