Product Manager
4 months ago
**Job Summary**:
**Job Type**
**Seniority**
Junior
**Years of Experience**
Information not provided
**Tech Stacks**
Strategy
**_MAIN PURPOSE OF THE ROLE_**
Develop annual marketing plans and co-ordinate their successful implementation and to grow the long-term sales, profit and market share position for assigned products
**Main Responsibilities**
- Achieve sales, margin and market share annual goals for the assigned products.
- Align with customer insight driven business for developing behavioral segmentation and improving marketing strategy and sales approach in order to grow market-share for assigned products.
- Prepare and develop marketing objectives, advertising and promotion and ensure their execution.
- Build communication contents or messages and roll-out through Multi-Channel Engagement (MCE) platform, in alignment with the strategy of assigned products, therapeutic area and the company.
- Create educational contents about disease related topics and promoting the contents, generate traffic on digital platform.
- Evaluate the practicality and potential of new products and market development.
- Analyzes and defines customers and market requirements and trends.
- Develop, implement and update product training and competitor information intelligence to sales force on an ongoing basis.
- Develop annual sales volume and profit forecasts, pricing and expense budgets.
- Participate in planning sales promotion and advertising in support of existing products and determine market strategies and sales tactics to achieve product objectives.
- Develop methods of field-testing promotional programs to determine customer acceptance, evaluate effectiveness of promotion efforts and keep informed on needs of the sales force.
- Develops and maintains the contact with customers, Sales force and channels for understanding their needs.
- Provide direction to educate and develop Product Specialist.
- Review complaints and suggestions relating to assigned products. Analyze and report market intelligence in a correct and timely manner.
**Qualifications**
- Degree in Science/Pharmacy/Medical related field or Appropriate tertiary qualification.
- Strong sales track record.
- Sound understanding or qualifications in marketing related principles.
- Good knowledge of computer based programs including spreadsheets and graphics. Comprehensive industry knowledge.
- Experience/Background_
Minimum 2 years
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